UW Ad Tracker

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UW Ad Tracker

11 users

2021-06-07

UW CSE Security & Priv...

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Description

Help researchers at the University of Washington learn about how ads target you

This extension is part of a research study from the Paul G. Allen School of Computer Science & Engineering at the University of Washington. We are hoping to learn about how much advertisers pay to show you ads, and how they may be targeting you. As part of the study, you will temporarily install this extension, and browse to 10 websites provided by us.

During the study, our extension will automatically collect the following info:
1. The price the advertiser paid to show you the ad
2. A screenshot of the ad
3. The website the ad appeared on
4. Data about web trackers and analytics on the site

For more info, please visit the study website at https://adsurvey.kadara.cs.washington.edu, or contact the researchers at [email protected].